Odorama...coming to a cinema near you!
I just read that "The New World", the so-so historical epic with Colin Farrell will be released in "Smell-o-vision" here in 2 theaters in Japan. Fragrances of flowers and eucalyptus etc. will waft through the aisles during appropriate romantic/ dramatic moments.
I am NOT looking forward to a re-release of Blazing Saddles!